Is the ice fishing expo worth the drive?

I imagine Cabelas did very well this weekend

Yes - when I went Sat morning to the show and afterwards visited the C and dropped some coin, the store was very busy specially in the ice fishing area. I spoke to a few along with employees and all commented most were from the show, employees never seeing it so busy with serious buyers and not just lookers. Lots of items being purchased and not even on sale, all tellers had line ups.

It was almost like looking the "bait bucket" booth and line up, Tom will have endless dreams of this two day experience once back in his shop for sure - nice to see a small local outfit capitalize.